Category:Consumer & Retail

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Dick Smith Loses OZEMITE Trade Mark – Appeal Pending!
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Virgin Australia Melbourne Fashion Festival Proudly Sponsored by K&L Gates
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Top Questions Fashion Brands Should Consider Before Conducting Social Media Marketing

Dick Smith Loses OZEMITE Trade Mark – Appeal Pending!

May 01 2014
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Consumer & Retail, Trademarks

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Australian entrepreneur Dick Smith is famous for supporting Australian businesses that grow and produce products. One of the products he is associated with is ‘OZEMITE’, which was supposed to be a yeast based product similar to the Australian icon ‘Vegemite‘ (for our U.S. based readers, it is said that no Australian will travel anywhere in the world without a jar of Vegemite in their luggage – it is a national icon, like the kangaroo).   Read More

Virgin Australia Melbourne Fashion Festival Proudly Sponsored by K&L Gates

Mar 31 2014
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Consumer & Retail, Events

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K&L Gates hosted a panel of experts, featuring David Briskin (Executive Chairman, sass & bide and Director, VAMFF), Rachel Smith (Partner, Deloitte Touche Tohmatsu) and Jol Rogers (Partner, K&L Gates), at its annual Fashion Law Breakfast held as part of Virgin Australia Melbourne Fashion Festival. Read More

Top Questions Fashion Brands Should Consider Before Conducting Social Media Marketing

Feb 03 2014
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Consumer & Retail, Technology

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Facebook, Twitter, Pinterest, Instagram…the list of social media tools for the promotion of your fashion brand is ever increasing. While social media is an effective and immediate way to reach your customers, there are some important considerations you should turn your mind to before embracing this marketing tool, as some recent examples demonstrate. Read More

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