Tag:trade mark classification

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IP Australia Releases Long-Awaited Trade Mark Classification Guidelines on Emerging Technologies

IP Australia Releases Long-Awaited Trade Mark Classification Guidelines on Emerging Technologies

The metaverse and related technologies like virtual goods, non-fungible tokens (NFTs) and blockchain, represent a fundamental shift in how we interact with the internet, as the distinction between our activity online and in real life begins to blur. These emerging technologies present enormous opportunities for businesses, but bring with them a number of difficult legal challenges.

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